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Jet Jetski

The origin of brand names. What's in a name?

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After the Russians sent the first satellite into space they launched the brand Sputnik -Спутник

And I knew that their main watch factory (oiginally founded in a tobacco factory in 1930) was renamed from Pobeda -Победа - (Victory) to become Poljot – Полёт (Pilot) in honour of Gagarin. 

But I did not know that the Volga factory, specialising in small movements, launched the brand Chaika – Чайка - (seagull) after Tereshkova's call sign.

Any obscure or tenuous 'reasons' for watch brand-names that you know of?

 

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Parnis was created from the Han Chinese slang abbreviations of Par , which means Dog and Nis which means sh 1 t .... :laugh:

Edited by JonnyOldBoy
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Zhufeng.

Which is an abbreviation of "Zhumulangma Feng". The Chinese translation of  "Chomolungma", which is Tibetan for Mount Everest.

 

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To state the obvious a good number are the names of founders/watchmakers... 

 

Breguet

Cartier

Fabre - Leuba

Dunhill

Vacheron and Constantine

Patek Philippe 

Audermars

Just to name a few... The Rolex name was designed to be memorable and aesthetic,  two syllables of equal length with some symmetry to it when written. 

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39 minutes ago, Daveyboyz said:

To state the obvious a good number are the names of founders/watchmakers... 

 

Breguet

Cartier

Fabre - Leuba

Dunhill

Vacheron and Constantine

Patek Philippe 

Audermars

Just to name a few... The Rolex name was designed to be memorable and aesthetic,  two syllables of equal length with some symmetry to it when written. 

And Breitling was a watch maker and inventor of the push button chronograph ... :thumbsup:

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1 hour ago, Daveyboyz said:

Just to name a few... The Rolex name was designed to be memorable and aesthetic,  two syllables of equal length with some symmetry to it when written. 

To quote Hans Wilsdorf;

"One morning, while riding on the upper deck of a horse-drawn omnibus along Cheapside in the City of London, a genie whispered 'Rolex' in my ear."

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10 minutes ago, WRENCH said:

To quote Hans Wilsdorf;

"One morning, while riding on the upper deck of a horse-drawn omnibus along Cheapside in the City of London, a genie whispered 'Rolex' in my ear."

and then whispered .... 'Are not available' :laugh:

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2 minutes ago, JonnyOldBoy said:

and then whispered .... 'Are not available' :laugh:

And even though they're not available they're still going up 7.5%:angry::hmmm9uh:

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1 hour ago, WRENCH said:

To quote Hans Wilsdorf;

"One morning, while riding on the upper deck of a horse-drawn omnibus along Cheapside in the City of London, a genie whispered 'Rolex' in my ear."

Then he thought was that a B or an R .:partytime:

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14 hours ago, ZenArcade said:

There is a fascinating non controversial thread on another forum about the origin of the watch brand Bremont. 

Just tried one of these on this week for the first time (S2000)

A nice watch, but, the clasp put me off as it was crazy big. The watch is enormous and this did not put me off, but the bracelet and clasp looks like King Kong couldn't break it.

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11 hours ago, Daveyboyz said:

To state the obvious a good number are the names of founders/watchmakers... 

Ah yes!  That would be why I asked for "Any obscure or tenuous 'reasons' for watch brand-names" :laugh:

Hmm...  Christopher Ward - what cunning play on words is this?!

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1 minute ago, spinynorman said:

Omega obviously wanted to keep as far away as they could from Alpha.

Parnis and rolex?

Q....

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4 minutes ago, spinynorman said:

I think you'll be disappointed if you're looking for patterns.

Maybe

Timex

Sonex

Cima

Sorry cyma

The tenuosity of 4 letters 

And 1 vowel

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8 hours ago, Nigelp said:

Maybe

Timex

Sonex

Cima

Sorry cyma

The tenuosity of 4 letters 

And 1 vowel

5 letters and ex. Timex, sonex, rolex, parnex...

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Frederique Constant, the husband and wife who started the company took the one name from each of their great-grandfathers names. Frederique from one and Constant from the other, Constant Stas was involved in the horology business himself in a small way, he founded a Lithography company, which also produced clock dial/faces in 1904.

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16 hours ago, Jet Jetski said:

Any obscure or tenuous 'reasons' for watch brand-names

While out walking in the forest outside Porrentruy, Albert Kenel and his brother Ferdinand were separated from their parents and lost. They were taken in and raised by a family of lions. Which is why they later named their watch company "Lion" and branded their products either with pictures of lions, or words meaning lion in various north European languages. I have no proof for this, but it seems as good an explanation as any. :thumbsup:

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On 16/01/2020 at 11:33, Graham60 said:

Frederique Constant, the husband and wife who started the company took the one name from each of their great-grandfathers names. Frederique from one and Constant from the other, Constant Stas was involved in the horology business himself in a small way, he founded a Lithography company, which also produced clock dial/faces in 1904.

That's interesting because it is one of those 'name' brands that you would think was an obvious one.

On 16/01/2020 at 08:36, spinynorman said:

5 letters and ex. Timex, sonex, rolex, parnex...

Audax

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Dongfeng, means "East wind". When the watches were exported to the west, it was decided to rename them because east wind was a popular communist party term, so Seagull was  chosen.

3 hours ago, Jet Jetski said:

Audax

Audax is a cycling sport in which participants attempt to cycle long distances within a pre-defined time limit. Audax is a non-competitive sport: success in an event is measured by its completion.

 

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17 minutes ago, WRENCH said:

Audax is a cycling sport in which participants attempt to cycle long distances within a pre-defined time limit. Audax is a non-competitive sport: success in an event is measured by its completion.

 

couldn't you make it competitive, like knock the other riders off?

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5 minutes ago, Jet Jetski said:

couldn't you make it competitive, like knock the other riders off?

It is competitive, they just pretend it's not. :laughing2dw:

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